Bachelor of Business Administration (BBA) program aims at providing modern and better education in business and preparing students as well-trained business professionals to meet the needs of the national and international business. Through this program students will develop their ability to understand necessary techniques for dealing with the economic, social, political and technological environment of the business firms, especially quantitative techniques and communication skills. It also aims at developing in students a wide appreciation of relevant subjects and of their importance in solving business problems. With highly qualified academic staffs, the university is committed to develop competent managers and executives by nurturing a unique culture and team spirit that rewards professionalism, creativity and excellence.
The undergraduate degree program maintains this broad approach to business. There are formal final examinations in all subjects and all works carried out in the program are considered in the overall assessment. A satisfactory record of class work will also be required at each stage for successfully completion of BBA degree. Hopefully, successful completion of BBA program will make managers and executives ready to face the hardship of real life and competent enough to get challenging jobs in the multinationals, local conglomerates, small and medium-scale enterprises, various government organizations, NGOs and international organizations.
BBA Structure of the Curriculum
| Name of the Program | Bachelor of Business Administration | |
| Admission Requirements | The applicants having HSC or equivalent degree will be eligible for admission into this program. Other terms and conditions are set or revised periodically by the appropriate authority. | |
| Duration of the Program | 4 Years | |
| Numbers of Semester/Terms | 08 | |
| Duration of Per Semester/Term |
6 Months; Spring - January to June Summer – July to December |
|
| Allocation of Semester/Term Duration | Class Weeks | 15 |
| Examination | 4 Weeks (Midterm & Final) | |
| Result Processing | 02 Week | |
| Scheduled Vacation | 01 Week | |
| Preparatory Time | 01 Week | |
| Total | 23 Week | |
| Credits Required For Graduation | 141 | |
| Total Credits Offering in the Program | 231 | |
| Minimum CGPA For Graduation |
All required credits of the programs should be earned within the maximum length of period. a. Minimum CGPA should be 2.50 b. Students having ‘F’ grade(s) in any course(s) will not be eligible for the degree. |
|
| Number of Classes in a Semester | 28 (14 weeks containing two classes in one week) | |
| Class Duration | 1 Hour 30 Minutes | |
| Maximum Academic Years of Completion | 07 Years | |
| Area-wise Credit Distribution | ||
| Area | Number of Courses | Total Credits |
| General Education (GED) Courses | 12 | 36.00 |
| Core Courses | 26 | 78.00 |
| Courses from Major: Students will choose any one major from the followings to fulfill required 141 credits (49 courses). | ||
| Accounting | 6 | 18 |
| Banking and Insurance | 6 | 18 |
| Finance and Banking | 6 | 18 |
| Human Resource Management | 6 | 18 |
| Marketing | 6 | 18 |
| Tourism and Hospitality Management | 6 | 18 |
| Capstone Courses | 5 | 9.00 |
| Total Offering | 79 | 231.00 |
BBA OBE Course List (Effective from Spring 2023)
|
1st Semester |
||
|
Code |
Title |
Credit |
|
0041-1101 |
Introduction to Business |
3.00 |
|
0231-1002 |
English Fundamentals |
3.00 |
|
0414-1103 |
Principles of Marketing |
3.00 |
|
0311-1104 |
Micro Economics |
3.00 |
|
0413-1105 |
Principles of Management |
3.00 |
|
0041-1106 |
Business Communication |
3.00 |
|
Total credit: |
18.00 |
|
|
2nd Semester |
||
|
0411-1201 |
Basic Accounting |
3.00 |
|
0542-1202 |
Basic Statistics |
3.00 |
|
0611-1003 |
Computer Fundamentals |
3.00 |
|
0412-1204 |
Principles of Finance |
3.00 |
|
0231-1205 |
Bangla Language and Literature |
3.00 |
|
0311-1206 |
Introduction to Development Studies |
3.00 |
|
0041-1207 |
Year Ending Viva Voce |
0.75 |
|
Total credit: |
18.75 |
|
|
3rd Semester |
||
|
0313-2101 |
Organizational Behavior |
3.00 |
|
0311-2102 |
Macro Economics |
3.00 |
|
0411-2103 |
Principles of Cost and Management Accounting |
3.00 |
|
0421-2104 |
Legal Environment of Business |
3.00 |
|
0613-2105 |
Science and Technology |
3.00 |
|
0541-2106 |
Business Mathematics |
3.00 |
|
Total credit: |
18.00 |
|
|
4th Semester |
||
|
0412-2201 |
Managerial Finance |
3.00 |
|
0414-2202 |
Marketing Management |
3.00 |
|
0223-2203 |
Professional Ethics |
3.00 |
|
0612-2204 |
Fundamentals of MIS |
3.00 |
|
0313-2205 |
Introduction to Social Psychology |
3.00 |
|
0321-2206 |
Principles of Public Relations |
3.00 |
|
0041-2207 |
Year Ending Viva Voce |
0.75 |
|
Total credit: |
18.75 |
|
|
5th Semester |
||
|
0222-1001 |
History of the Emergence of Bangladesh |
3.00 |
|
0311-3102 |
Bangladesh Economics |
3.00 |
|
0412-3103 |
Financial Institutions and Markets |
3.00 |
|
0414-3104 |
Integrated Marketing Communication |
3.00 |
|
0031-3105 |
Research Methodology |
3.00 |
|
0521-3106 |
Globalization, Development, and Change |
3.00 |
|
0031-3107 |
Career Planning and Development |
3.00 |
|
Total credit: |
21.00 |
|
|
6th Semester |
||
|
0413-3201 |
Human Resource Management |
3.00 |
|
0417-3202 |
Entrepreneurship Development and SME |
3.00 |
|
0413-3203 |
Strategic Management |
3.00 |
|
0421-3204 |
Labor Law |
3.00 |
|
0412-3205 |
Bank Management |
3.00 |
|
0223-3206 |
Ethics and Social Issues |
3.00 |
|
0411-3207 |
Auditing & Taxation |
3.00 |
|
0041-3208 |
Year Ending Viva Voce |
0.75 |
|
Total credit: |
21.75 |
|
|
7th Semester (Major: Human Resource Management) |
||
|
0413-4101 |
Industrial Relations |
3.00 |
|
0413-4102 |
Compensation Management |
3.00 |
|
0413-4103 |
Change Management |
3.00 |
|
0417-4104 |
Training and Development |
3.00 |
|
0413-4105 |
Conflict Management |
3.00 |
|
0413-4106 |
Human Resource Planning and Policy |
3.00 |
|
Total credit: |
18.00 |
|
|
7th Semester (Major: Accounting) |
||
|
0411-4107 |
Advanced Accounting I |
3.00 |
|
0411-4108 |
Managerial Accounting |
3.00 |
|
0411-4109 |
Accounting Information System |
3.00 |
|
0411-4110 |
Advanced Accounting II |
3.00 |
|
0411-4111 |
Financial Reporting Practices |
3.00 |
|
0411-4112 |
Budgeting and Budgetary Control |
3.00 |
|
Total credit: |
18.00 |
|
|
7th Semester (Major: Finance & Banking) |
||
|
0412-4113 |
Investment Management |
3.00 |
|
0412-4114 |
Capital Expenditure Decision |
3.00 |
|
0412-4115 |
Corporate Finance |
3.00 |
|
0412-4116 |
Financial Analysis and Control |
3.00 |
|
0412-4117 |
Working Capital Management |
3.00 |
|
0412-4118 |
Modern Banking Methods |
3.00 |
|
Total credit: |
18.00 |
|
|
7th Semester (Major: Marketing) |
||
|
0414-4119 |
Service Marketing |
3.00 |
|
0414-4120 |
E-Marketing |
3.00 |
|
0414-4121 |
Consumer Behavior |
3.00 |
|
0414-4122 |
Global Marketing |
3.00 |
|
0416-4123 |
Supply Chain Management |
3.00 |
|
0414-4124 |
Brand Management |
3.00 |
|
Total credit: |
18.00 |
|
|
7th Semester (Major: Banking And Insurance) |
||
|
0412-4125 |
Corporate and Retail Banking |
3.00 |
|
0412-4126 |
Monetary and Fiscal Policy |
3.00 |
|
0412-4127 |
Bank Information System & E- Banking |
3.00 |
|
0412-4128 |
SME & Micro Finance |
3.00 |
|
0412-4129 |
Bank Credit Management |
3.00 |
|
0412-4130 |
Bank Liquidity Management |
3.00 |
|
Total credit: |
18.00 |
|
|
7th Semester (Major: Tourism And Hospitality Management) |
||
|
0414-4131 |
Theory & Practice of Culinary Art |
3.00 |
|
0413-4132 |
Program & Event Management |
3.00 |
|
0414-4133 |
Tourism Destination Management |
3.00 |
|
0414-4134 |
Tourism and Hospitality Entrepreneurship |
3.00 |
|
0413-4135 |
Aviation and flight Management |
3.00 |
|
0314-4136 |
Tourism in Bangladesh |
3.00 |
|
Total Credit: |
18.00 |
|
|
8th Semester |
||
|
0041-4201 |
Internship |
6.00 |
|
0041-4202 |
Year Ending Viva Voce |
0.75 |
|
Total credit: |
6.75 |
|
Major (Specialization) Courses
Each student is required to take any one of the following areas of major from 10th semester which includes six courses.
Major or Specialization areas for BBA Program are:
VU follows the following Letter Grade and Grade Point system introduced by the UGC as a uniform grading system for all public and private universities:
|
Numerical Grade |
Letter Grade |
Grade Point |
|---|---|---|
|
80% and above |
A+ |
4.00 |
|
75% to less than 80% |
A |
3.75 |
|
70% to less than 75% |
A- |
3.50 |
|
65% to less than 70% |
B+ |
3.25 |
|
60% to less than 65% |
B |
3.00 |
|
55% to less than 60% |
B- |
2.75 |
|
50% to less than 55% |
C+ |
2.50 |
|
45% to less than 50% |
C |
2.25 |
|
40% to less than 45% |
D |
2.00 |
|
Less than 40% |
F |
0.00 |
a. The Letter Grade A+, A, A-, B+, B-, B, C+, C and D are considered as pass grades.
b. An f grade is considered as ‘FAIL’ and in such cases students must go for a retake.
c. After completion of the program, the final transcript will be issued mentioning Letter Grade, Corresponding Grade Points, Attempted Credit, Earned Credit and CGPA.
d. Numerical marks in the Grade Sheet/Transcript will not be shown.
Final Result Preparation:
The Cumulative Grade Point Average (CGPA) will be computed according to the following formula:
CGPA = Sum of ( Earned Credit X Corresponding GradePoints) / Total Credits